A real and better alternative to continued smoking.

From our family to you.

IQOS 3 DUO Brilliant Gold


The elegant and compact style of IQOS now provides two consecutive uses without any holder rechaarge.



Our all-in-one packet size solution; uninterrupted tobacco satisfaction so you never miss a beat.

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IQOS 2.4 Plus - classic; intuitive and user-friendly, this device is perfect for all your tobacco moments.


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Tobacco sticks

Our tobacco sticks are specially designed for IQOS. Created with only the highest quality tobacco leaves to ensure a consistent and satisfying taste experience. Because of this, they are the #1 heat-not-burn tobacco product choice in more than 40 markets.*
Explore the wide range of unique flavor choices that allow you to discover your perfect flavor.

* Based on PMI estimates as of January 2019.

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Designing a smoke-free future.

After thousands of years of burning tobacco, we have made it our mission to give adult smokers who would otherwise continue to smoke, access to better alternatives.


Tobacco sticks and nicotine pods used with IQOS contain nicotine, which is addictive. Therefore using IQOS is not risk free. The best choice for consumers concerned about their health is to quit tobacco and nicotine use altogether.