Tobacco sticks. Real Tobacco Reimagined.

IQOS is a product worth switching to.

With tobacco sourced from the best farmers.

Brazil. Greece. The United States. Malawi. All producers of the world’s finest tobacco who work directly with us as part of our Good Agricultural Practices program (GAP), our comprehensive commitment to improve the lives of millions of people who rely on farm work.


We’ve redesigned the tobacco experience for our times.

Tobacco sticks are shorter than regular cigarettes, since no tobacco is lost due to combustion. The result is a more efficient product that comes in smaller, easy to carry around packs.

Small packs. Big variety.

Delicate or bold. Menthol or amber. Our ever-growing range of sticks variants has something for every adult smoker. Find your favorite.






Tobacco sticks used with IQOS contain nicotine, which is addictive. Therefore using IQOS is not risk free. The best choice for consumers concerned about their health is to quit tobacco use altogether.