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Heated tobacco
Real tobacco, heated not burnt
Devices
Special IQOS registration offer is waiting for you!
Tobacco sticks
New limited edition Dimensions!
Lend IQOS for up to 7 days
Vaping
Crafted for Pleasure
Support
Download the IQOS app
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Real alternatives. Real satisfaction. Real progress.
Our IQOS portfolio now offers two
different types of alternatives to smoking:
IQOS heated tobacco device heats real tobacco and delivers satisfaction and experience similar to smoking.
Our new vaping device, crafted to deliver a
consistent, longer lasting taste every time.
The IQOS portfolio offers a choice of better
alternatives to smoking.
Explore our IQOS portfolio
Designed with simplicity in mind, IQOS products are intuitive to use and deliver an elevated sensorial experience
with a superior quality and customer support you can trust.
Join over 14 million adult smokers who have already made the switch from smoking.
The elegant and compact style of IQOS now provides two consecutive uses without any holder rechaarge.
Used exclusively with our tobacco sticks.
Our all-in-one packet size solution; uninterrupted tobacco satisfaction so you never miss a beat.
Used exclusively with our tobacco sticks.
A new way to enjoy tobacco
Unlike vaping, IQOS heated tobacco devices heat real tobacco to deliver an authentic taste.
Our unique temperature control technology heats the tobacco, without burning. This delivers satisfaction similar to smoking, while emitting on average 95% less harmful chemicals compared to cigarettes.*
*Average reductions in levels of a broad range of harmful chemicals (excluding nicotine) compared to the smoke of a reference cigarette (3R4F). It does not necessarily equal a 95% reduction in risk.
IQOS VEEV: Vaping Made Right
Tobacco sticks and nicotine pods used with IQOS contain nicotine, which is addictive. Therefore using IQOS is not risk free. The best choice for consumers concerned about their health is to quit tobacco and nicotine use altogether.